Ask Ledo LLC · Maker of LeadMachine
The CRM We Wanted Didn't Exist.
So We Built It.
LeadMachine is our flagship product: a CRM run by Ledo, an assistant that researches every lead before you see it and surfaces the one thing that matters next. This page is the story and the standards behind it. The product itself lives at leadmachine.fyi.
No credit card required · Every AI feature included · Built by Ask Ledo LLC, Florida
Ask Ledo LLC · Maker of LeadMachine
The CRM We Wanted Didn't Exist.
So We Built It.
LeadMachine is our flagship product: a CRM run by Ledo, an assistant that researches every lead before you see it and surfaces the one thing that matters next. This page is the story and the standards behind it. The product itself lives at leadmachine.fyi.
No credit card required · Every AI feature included · Built by Ask Ledo LLC, Florida
Most CRMs create the work they were supposed to remove.
The average CRM is a database with a login screen. You feed it, you maintain it, you dig through it. The selling happens somewhere else, in whatever time is left.
Data entry eats your selling time
Copying leads from email. Logging calls after the fact. Updating fields nobody reads. Traditional CRMs run on manual labor, and the labor is yours.
Every lead arrives as a blank
A name and an email address tell you nothing. Researching a company, finding the right contact, and checking their history takes fifteen minutes per lead, so it rarely happens.
Follow-ups slip through quietly
The lead that goes cold never announces itself. It just sits in a list with forty others until the deal has already gone to whoever answered first.
The dashboard answers questions you did not ask
Charts, scores, and activity feeds feel productive to look at. But the question that matters is simple: what should I do right now? Most CRMs never answer it.
An assistant that operates the CRM, not a chatbot bolted onto one.
Ledo lives inside LeadMachine and knows your pipeline as well as you do. You can ask him a question, and you can hand him the work. He answers in plain language and acts when you tell him to.
- Researches every lead on arrival. Company size, industry, revenue, social profiles, all filled in before you open the record.
- Builds pipelines through conversation. Tell Ledo about your sales process and he sets up Deal Flow for you. Thirty seconds of talking replaces thirty minutes of configuration.
- Preps you before every meeting. Full history, purchases, notes, and emails, summarized in seconds so you know exactly who you are talking to.
- Works over SMS. Text Ledo to move a deal, add a tag, create a task, or get a plain-English morning recap of your pipeline. No app required.
The whole system works so you do not have to watch it.
Every feature passes the same filter before it ships: does this leave you more clear-headed, or more overwhelmed? Here is what made the cut. See everything at leadmachine.fyi →
Leads come to you
Connect your website, Shopify store, Facebook ads, or LinkedIn and every lead is created automatically. No manual entry, no copying from email, no missed opportunities.
Every contact researched instantly
The enrichment engine routes intelligently across sources, skips what will not work, and respects your budget. By the time you see the lead, you already know who they are.
One next action, not ten
Focus Mode surfaces the single thing that matters most right now, based on your actual pipeline. The logic behind it is sophisticated. The interface hides that on purpose.
Deal Flow, kept clean
Visual pipelines with drag and drop, multiple boards, multi-contact deals, and stage-triggered automations. The data is all there. It does not all compete for your attention at once.
Ledo Says, once a day
A daily summary and three specific next steps drawn from your real pipeline data. Three things you will act on are worth more than nine things you will scroll past.
Shopify, deeply connected
RFM scoring that segments every customer nightly, AI briefings on milestones and buying patterns, abandoned checkout recovery, and Ledo living right inside your Shopify admin.
One tier. Everything included.
$58/user/mo
Unlimited leads. Full access to Ledo. No hidden fees, no AI upsells, no usage caps.
- Ledo assistant on web, mobile, and SMS
- Automatic lead capture and instant enrichment
- Focus Mode and daily Ledo Says coaching
- Deal Flow visual pipelines and automations
- Meeting prep with Google Calendar sync
- 14 integrations: Shopify, WordPress, Stripe, Google Ads, Facebook Lead Ads, LinkedIn, Mailchimp, and more
- Install to any device in one tap, no app store
No credit card required. Cancel anytime. The price is intentional: intelligence should not be an enterprise negotiation. Full pricing details →
What we do not do.
LeadMachine is built on Calm Intelligence, and Calm Intelligence is defined by restraint. These are deliberate choices, not missing features.
No urgency theater
No red badges, no manufactured alarms, no anxiety by notification. If something needs your attention, Ledo surfaces it clearly, with context, when it is worth the interruption.
No AI upsells
Every user gets the same intelligence. We do not gate enrichment, coaching, or Ledo behind a premium tier, because a CRM that rations its own brain is not an AI CRM.
No vanity metrics
Dashboards full of numbers that feel productive but change nothing did not make it into the product. The interface shows you what to act on, not what to admire.
No setup wizards that outlast the selling
If the product needs a training course, the product is too complicated. You describe your process to Ledo in a conversation, and the system builds itself around you.
No checkbox features
We do not ship something because a competitor shipped it. Features that would have consumed the attention they claimed to save have been cut, and will keep being cut.
No same digest for everyone
A rep needs one priority and a short follow-up list. A manager needs pipeline movement. The right information for one role is noise for another, so LeadMachine filters by the person, not just the data.
Built for the businesses that need AI most.
LeadMachine is live, generating revenue, and serving more than ten verticals. If your business runs on leads, relationships, and follow-through, it fits here. Learn more at leadmachine.fyi →
Questions, answered.
Who makes LeadMachine?
LeadMachine is built and operated by Ask Ledo LLC, a Florida company founded in 2025 by Jay Thornton and Mike Fraser. It is our flagship product — live, revenue-generating, and the first proof of the calm-intelligence philosophy the company was founded on.
Why did Ask Ledo build its own CRM instead of adding AI to an existing one?
Because AI bolted onto a traditional database can describe your data but cannot operate the product. We wanted an assistant that researches leads, builds pipelines through conversation, and takes action — and that only works when the AI is the foundation, not a feature. That product did not exist, so we built it.
How does LeadMachine fit into Ask Ledo's roadmap?
It is phase one of three. LeadMachine proves calm intelligence in the CRM category; phase two packages Ledo as an embeddable AI layer for other products; phase three extends ambient intelligence beyond business software. Everything we learn operating LeadMachine feeds the platform.
Where can I try LeadMachine?
The product lives at leadmachine.fyi, where you can see every feature and integration, book a live demo, or start a 14-day free trial — no credit card required, every AI capability included from day one.
Who supports LeadMachine, and how is customer data handled?
The Ask Ledo team supports it directly — the people who build the product answer for it. Customer data stays inside each account, is never sold or used to train third-party models, and can be exported at any time. Details are in the Ask Ledo Trust Center.
Ledo is already listening.
Fourteen days, every feature, no credit card. Open LeadMachine tomorrow morning and see what it feels like when the CRM has done the thinking before you arrive.